Babies Over Clothes began with two moms who simply loved dressing up the little ones in their lives.

But every time we shopped, we felt the same thing - the market was full of trends, shimmer, and over-the-top outfits. Clothes were getting louder and louder… and somewhere in between, the babies were getting lost.

Sometimes, you’d notice the clothes before you’d notice the baby,
and that never sat right with us.

We wanted clothes that were soft before stylish,
gentle before glamorous,
real before trendy.

Outfits that let babies be babies.
Outfits that make motherhood easier, not more complicated.

And that’s how Babies Over Clothes became what it is today,
a space where every piece is thoughtfully curated,
where comfort is honest and simple,
and where real motherhood sits at the heart of every choice we make.

That’s our story.
And it guides everything we do.